It was our vision to develop inspirational, inviting, productive and enduring environments that facilitated an exceptional dining experience for Chipotle’s customers and an optimal working environment for their restaurant crews. By taking a collaborative approach to selecting, designing, building and maintaining the restaurants, we enabled a powerful unit economic model that helped drive the ongoing growth of the company.

Chipotle 2.0 roll-out consisted of continual refinement of the store design, details, messaging, branding, and more. In addition to the standard components of the store design, we developed simpler installation methods, refined light fixtures, better material specifications and other improvements to the design.